I haven't had this since I was a kid. It looks almost the same. While it is firm when you start chewing, it's not the Bazoocrete* we GenXers remember. The flavor lasts about as long as Double Bubble, which is still 4 times as long as Fruit Stripe gum (which is about as long as Chiclets). Juicyfruit lasted somewhere in-between them.
If you wanted long lasting flavor, you had to go with Hubba Bubba or Bubblicious (Grape ruled). Big Red lasted a while too. What did I miss?
*Seriously, it took about 5 minutes to soften up before you could even think about chewing.
