When asked why some apps with adult content had remained intact he said that Apple took into consideration how "well-known" companies were as well as whether they had "previously published material".

"It came to the point where we were getting customer complaints from women who found the content getting too degrading and objectionable, as well as parents who were upset with what their kids were able to see," said Apple exec Phil Schiller.

These are the same children able to download R-rated movies and songs with explicit lyrics — with valid credit cards. Hey, that's just like the App Store! Can't Apple create an age gate for its mature app content? Or must it insist on treating all of us like small children?

When asked why the Sports Illustrated and FHM apps remain in the iTunes Applications store, Schiller replied, "The difference is this is a well-known company with previously published material available broadly in a well-accepted format." Read: Sports Illustrated and FHM (and Playboy, too) aren't some small-time developers.

Good thing the App Store prevents us from seeing women and men in bikinis, because racy stuff like that is never shown in magazine ads, television commercials, billboards and TV shows. And ice-skating outfits, too! Phew.

Good thing one cannot access the internet for the iPhone and iPod Touch. And good thing there is no pornography on the internet.