• commentary
  • MONDAY JULY 23 2007 4:00 AM

You've Got Mail... It Says You've Got Mail.



A few months ago I was sitting in a cafe in San Francisco showing off my new phone and decided to check my e-mail, an extremely uncharacteristic move on my part actually but a spur of the moment decision I ran with. Amid the mass of temporarily ignorable subject lines was a heading telling me that a good friend of mine had sent me a new message via Facebook. I quickly opened the email hoping to read whatever she'd just written me, but was instead given a link to follow in which to read the message on Facebook. I spent the better part of the next hour trying to either figure out how to get to that part of Facebook with only the phone I had, actually log in with a mobile device, and finally giving up and then being anxious until I was able to read it hours later from a proper laptop.

I've got a similar story about getting an e-mail telling me I had an e-mail from a friend but had to login to a site to read it only to find the site was down and remained that way for the next several hours. This drove me insane especially since they'd already sent me a message, who not just send me THE message rather than making me come to the site to read it. The answer of course boils down to pageviews. Sites get extra traffic when you need to log in to read inter-site mail and are afraid of losing that by sending you the actual message. Sometimes just logging in to see the message is painless, but sometimes it's an absolute nightmare. The worst offender in this, of course, is MySpace and that is in part why I deleted my account in utter frustration last year and haven't ever looked back.

This seems to be the default when a website begins to offer some kind of private messaging. Some sites call it mail, others call it direct or private messages, but it's all the same - a note from one person to one specific other person. I made this spreadsheet off the top of my head using a handful of sites that offer this option to their users. Of the 12 sites I used as examples, only five of them actually sent me the full message when someone sent me something using their system. The other seven required me to log in to see the note, unfortunately SG is in the "make me log in to read it" category. I publicly asked last month if I really needed another inbox because that's the role many of these sites are trying to fill.

The fact is I already have an inbox, and when I get messages there I like to read them. I don't want to be told that I have to go to some other inbox to see a note someone sent me. That's not a good thing for the user, it's creating extra steps and makes me feel like I'm being punished for using that sites particular system. On the other hand when I get a notification from a site like Twitter or Plazes that includes the actual message that someone was trying to send me I always think what a nice feature that is and am glad the folks at those sites understand this simple concept - Don't send me mail to tell me I've got mail, just send me the mail and skip the extra steps.

 

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Comments
Gerry_D

Gerry_D

Los Angeles, CA
May 2003

JUL 23, 2007 12:24 PM

yeah, I flushed my myspace a while ago - and I really try not to sign up for anything with notifications at all - but its impossible of course.

malkav11

malkav11

Saint Paul, MN
July 2003

JUL 23, 2007 12:25 PM

dave_sector said:
I just dont bother reading them anymore kiss
zoom image



I'm just imagining this as read by HAL9000.

xazapdmytinu

xazapdmytinu

Fort Collins, CO
July 2007

JUL 23, 2007 04:33 PM

Keri said:

Cigarette said:
zoom image

And get offa my lawn!



hehe.



+1

Lexiphanic

Lexiphanic

Australia
August 2005

JUL 23, 2007 06:41 PM

It's interesting to read how people either provide "stop-gap" solutions, or argue that you should just switch off notifications and log-in more often. When you are a member of countless sites -- both business and personal -- you just don't have time to log in to each of them to find out that nothing's happened. That's what notifications are all about.

I'm totally on seanbonner's side here. A site offering inter-member private messaging should make that process as convenient as possible for its members, which includes emailing the content of those messages to them (should they have email notification switched on, of course).
Naturally, to send a reply the user should have to log-in to the site (e.g. a link in the notification that reads "Click here to reply"), and this gets the site the page views that they want while providing convenience for the user.
From my own experience, when I get to this point, the next step I usually take after sending the reply is to check out what else is going on with the site (which is what's so great about Facebook's "Mini-Feed")

Fixer

Fixer

Los Angeles, CA
October 2002

JUL 23, 2007 09:54 PM

facebook mobile via sms is really damned good, you can reply via sms even.

I like the SG method of choice, offering to send me the message in email so I *don't* have to log in here if I don't wanna.

of course, we all know the reason for this: these sites are free and need their hitcounter to spew numbers so they can prove to an investor that they are valuable, or to spin their ad viewing numbers.

Koleeta

Koleeta

Los Angeles, CA
May 2003

JUL 23, 2007 10:05 PM

malkav11 said:

dave_sector said:
I just dont bother reading them anymore kiss
zoom image



I'm just imagining this as read by HAL9000.



ditto.

Spaceboy

Spaceboy

Dallas, TX
October 2004

JUL 24, 2007 06:05 AM

Posh said:
I turn off notifications on pretty much every site I visit. There's a surprise each time I log in! It's more fun that way, and apart from the surprise factor, there's never anything of importance on MySpace, Facebook, etc that warrants immediate attention. Anyone requiring that knows my email and can contact me that way.



+1

Cigarette

Cigarette

Cleveland, OH
April 2004

JUL 24, 2007 06:23 AM

I sure wish free internet services worked the way I wanted them to rather than the way that made them money. Jerks.

Tritone

Tritone

Saint Paul, MN
May 2004

JUL 24, 2007 08:35 AM

Hooray for ad revenue!

ASSH0LE

ASSH0LE

Las Vegas, NV
June 2003

JUL 24, 2007 08:36 AM

palacemuse said:
I just can't get behind this article.



LaceyK

LaceyK

Tarrytown, NY
October 2005

JUL 24, 2007 12:21 PM

I liked the old school way where the emails would come to my hotmail and I could respond to them, cause I can't log in to SG from work, but would love to be able to still talk to SG friends.

seanbonner

seanbonner

NEWSWIRE

Los Angeles, CA

JUL 24, 2007 04:04 PM

I'm glad some of you are so happy to eat the shit being served to you with a smile. These are called web SERVICES for a reason, and the areas where they are failing should be pointed out as publicly and as frequently as possible so that they either fix them, or someone else comes along and builds something better. That's what happened with every other photo sharing site before Flickr. That what happened with Friendster which led to MySpace which led to Facebook which will lead to whatever the next, better, incarnation is. Pointing out the flaws isn't useless bitching, it's contributing to making these services actually useful to the users.

Cigarette

Cigarette

Cleveland, OH
April 2004

JUL 24, 2007 06:03 PM

Testy testy.

XxXRosanneXxX

XxXRosanneXxX

Ireland
June 2007

JUL 24, 2007 09:47 PM

This is just funny.... where did all the impatient and lazy people come from???
Each of the individual websites that ye have mentioned have different systems than your email inbox.
Why is it so much hassle to wait?
I think thefast-paced, hi-tech lifestyle has gone to some peoples heads, causing them great personality malfunctions!!!!

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