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Wil Wheaton's Geek in Review: Sound Salvation

WEDNESDAY MAY 2 2007 12:00 PM

Submitted by WilWheaton. Edited By WilWheaton.

TAGS: RIAA, Online Radio

About a week ago, I fired up last.fm as I sat down to work, and it started playing a station "based on music similar to Belle and Sebastian." After a few songs I already knew and loved from Flaming Lips and New Pornographers, it played Sleeping Lessons off the new album from The Shins, followed immediately by Neighborhood #2 by The Arcade Fire. I've been a fan of The Shins since about three days before they broke out thanks to the Garden State soundtrack, but I hadn't given the new album much of a listen, other than previewing it bit by bit on iTunes, and I was frankly unimpressed in 30 second increments. I've heard the damn kids today go on and on about how I should listen to The Arcade Fire, but I hadn't heard an entire song from them up to that point.

I don't listen to much broadcast radio any more, but when I do, I don't hear these bands or bands like them; I hear the same Red Hot Chili Peppers songs over and over again, and whatever boring bullshit is currently being force-fed to listeners by the record labels and their partners in crime at Clear Channel.

However, based on hearing these songs, I plan to buy both these albums now, because I really, really liked them. The Shins and The Arcade Fire just made sales, earned themselves another unpaid marketer, and probably sold at least two concert tickets, all because I heard them on the Internet.

Sadly, the RIAA doing its best to ensure that, in a little over two months, you and I won't have opportunities like this to discover new music, and indie online radio stations in the United States will be as rare as an hour of so-called Alternative radio programming without Linkin Park. Last month, the Copyright Royalty Board adjusted the rates online radio stations will have to pay for the privilege of sharing music with potential customers to such astronomical heights, it will drive pretty much all of them out of business. What constitutes astronomical? How about 60%-300% of their revenue in royalties? Want some context? Satellite pays 5%-7%, and over-the-air broadcasters pay nothing.

Just so everyone understands what's at stake here, and who is affected by this, I strongly encourage you all to read Can You Hear Me Now? from bit-tech.net:

From the mid-nineties on, if you lived in the US, you were probably listening to ClearChannel Communications on up to half of the stations. Nowadays, you're definitely listening to ClearChannel on over half of the stations in the US. Did you know that the ads are now actually timed so that the average person cannot skip stations and not hear one?

In order to reach the largest amount of listeners (after all, the stations aren't competing so much, since they're all owned by the same parent), the music has been reduced down to the top hits from the
biggest artist of each genre. And to encourage you to listen to the same station, many songs are played on more than one, so you don't even have to flip that dial.

This giant ownership of the industry has led to some really poor music selection on this side of the pond, hasn't it?

And so, Internet radio was born. Streaming music straight to your computer is a lot cheaper and easier than the tremendous equipment and electricity required to generate a proper FM broadcast. All you need is a net connection, some software, and to pay some licensing fees.

In fact, it was so much cheaper that people and companies alike started small stations, playing indie music, less popular cuts and deeper, more narrowly focused playlists that resonated perfectly with smaller audiences.

The new technology reaches a lot less people per station, but can subsist on a lot less advertising revenue. Ad revenue that companies are more willing to pay, since the target demographic is that much more controllable. It's small business to the rescue, playing a greater selection of music than ever before.


He makes an important point: for music nerds, technology has allowed anyone with a passion for music to share that passion with like-minded listeners. It's allowed them to effectively make endless mixtapes and play them for the world. For artists -- especially indie artists -- Internet radio is the best promotional outlet they have for their music this side of a friend handing you a CD and saying, "dude, you have to listen to this!"

So why the hell is the RIAA trying so hard to destroy that? Because the RIAA (which is essentially the major labels) has spent a lot of time and a lot of money building a monopoly with a few media conglomerates, and it's been very profitable for them all for decades.

This effort to wipe out independent online radio has nothing to do with protecting artists, and everything to do with protecting a status quo that supports a very few top 40 acts at the expense of everyone else. In their effort to protect their outdated business model and insanely corrupt relationship with a few broadcasters, the RIAA is happy to prevent their artists from having a magnificent way to reach potential customers who will buy albums, merchandise, and concert tickets.

For the audience, this is about choice: The airwaves are supposedly owned by the American people, and licensed out to broadcasters for use. (Stop laughing. It's true.) So if we, the people, own the airwaves, who told Clear Channel that they could dictate what got played on the radio all over the nation? Who told Clear Channel that they could fill the airwaves with lowest common denominator crap and empty-headed, passionless DJs who read from a script? Who told Clear Channel that they could force out everyone else and ensure that the radio really, really sucks? I know that I wasn't consulted, that's for sure.

Luckily, there's been online salvation for people like me. We can listen to Internet radio because we're bored to death with the same handful of songs repeated ad nauseam on the radio. We're tired of a few giant media companies jamming the same stuff into our ears over and over again, and we want to tune into a specific genre of music without a lot of repeats (SomaFM and radioio.) We want to listen to music that's being played by people who are passionate about what they're playing (Radio Paradise.) We want to discover new music based on stuff we already like (Pandora and last.fm.) In other words, We want something different than Clear Channel, which is nearly impossible if we don't have access to Internet radio. Some of us even want to create our own stations, not for money but for the love of music, and the Internet has made that possible, too. It pisses me off that the music industry is working so aggressively to take that all away, and it breaks my heart that I may never have the opportunity to make a long distance death dedication after coming out of a goddamn uptempo record, man.

But there is some hope for us all. There is a bill before Congress, with bi-partisan support, to give 'net broadcasters a break and set their royalty rates equal with satellite radio. Online broadcasters have gotten organized, and are currently meeting with members of congress to plead their (and our) case. The new royalty rates, originally scheduled to take effect on May 15, won't take effect until July 15, presumably to give Congress some time to really investigate this issue, and maybe give the RIAA some time to reconsider alienating yet another large swath of their potential customer base.

Stop laughing. It's . . . well, it's not true, but it should be.

Is Don on the phone?


Wil Wheaton has two new albums.

 

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Margot_Dent

Margot_Dent

Los Angeles, CA
February 2004

MAY 02, 2007 05:17 PM

bean said:
Another great article. Funny, I really like the Arcade Fire but I've never heard a whole Belle & Sebastian song. Maybe someday I'll get around to checking them out, but honestly I don't have a whole lot of interest in hearing them, and probably won't unless (as has happened many times in the past) I stumble upon one of their songs and think "Huh! That's good! Who is that? .... Oh, that's ______ !?"

In all honesty, most of the new music suggestions for things I've never heard of before that I get hooked on comes from friends, just like it did 15 years ago. Lately I can blame Margot_Dent for a good chunk of my in-rotation playlist.



that made my day.

i will burn you all the belle and sebastian you want.

Shiny_Metal_Ass

Shiny_Metal_Ass

I'm lost
October 2006

MAY 02, 2007 05:25 PM

OK, possibly totally stupid question, but is there anyone doing an email campaign to the riaa, clear channel and other greedy types that we are boycotting them? I mean I completely stopped buying anything riaa, don't listen to crap on the radio, and have basically given up on the mega-commercial "entertainment" industry, but none of that makes a difference if the people I'm boycotting don't know it. I would have to imagine that if they starting receiving millions of messages saying basically "we are no longer customers, we can live just fine without you, thanks' that someone would have to listen.

StarBelliedBoy

StarBelliedBoy

Philadelphia, PA
December 2003

MAY 02, 2007 05:26 PM

varukasalt said:
OK, possibly totally stupid question, but is there anyone doing an email campaign to the riaa, clear channel and other greedy types that we are boycotting them? I mean I completely stopped buying anything riaa, don't listen to crap on the radio, and have basically given up on the mega-commercial "entertainment" industry, but none of that makes a difference if the people I'm boycotting don't know it. I would have to imagine that if they starting receiving millions of messages saying basically "we are no longer customers, we can live just fine without you, thanks' that someone would have to listen.



Boycotts and email campaigns are an incredible waste of time, especially when going up against huge corporations.

attn_ho

attn_ho

Brooklyn, NY
February 2004

MAY 02, 2007 05:32 PM

bean said:
Another great article. Funny, I really like the Arcade Fire but I've never heard a whole Belle & Sebastian song. Maybe someday I'll get around to checking them out, but honestly I don't have a whole lot of interest in hearing them, and probably won't unless (as has happened many times in the past) I stumble upon one of their songs and think "Huh! That's good! Who is that? .... Oh, that's ______ !?"

In all honesty, most of the new music suggestions for things I've never heard of before that I get hooked on comes from friends, just like it did 15 years ago. Lately I can blame Margot_Dent for a good chunk of my in-rotation playlist.



f'reals.

belle and sebastian: start off with tiger milk, or the boy with the arab strap.

attn_ho

attn_ho

Brooklyn, NY
February 2004

MAY 02, 2007 05:34 PM

StarBelliedBoy said:
Why do you need to listen to broadcast anything? Find your own dang music. If you really give a shit about listening to good music, put forth the effort and read message boards and what have you, and buy albums or download mp3s and put them in whatever media player you might use. BOOM, the best radio station you've ever heard.


because a really good dj is like opening presents on christmas morning. the suprise is half the fun....

douche-sac.

StarBelliedBoy

StarBelliedBoy

Philadelphia, PA
December 2003

MAY 02, 2007 05:37 PM

attn_ho said:

StarBelliedBoy said:
Why do you need to listen to broadcast anything? Find your own dang music. If you really give a shit about listening to good music, put forth the effort and read message boards and what have you, and buy albums or download mp3s and put them in whatever media player you might use. BOOM, the best radio station you've ever heard.


because a really good dj is like opening presents on christmas morning. the suprise is half the fun....

douche-sac.



I've lived in Philly all my life, and there has never, ever been what I would call a decent radio station.

Metaverse

Metaverse

Portland, OR
March 2005

MAY 02, 2007 05:48 PM

I stopped listening to the radio a long time ago. Lately I've just been trying to find some new stuff to listen to. I didn't really dig Arcade Fire when I heard them. I'm just glad my musical tastes have expanded so much over the last 15 years. So much stuff I love to listen to now from many genres. Still for me, nothing beats good old Joe Satriani.

snidebot

snidebot

Indianapolis, IN
October 2005

MAY 02, 2007 06:00 PM

bean said:
In all honesty, most of the new music suggestions for things I've never heard of before that I get hooked on comes from friends



yep yep. that, and emusic.com

attn_ho

attn_ho

Brooklyn, NY
February 2004

MAY 02, 2007 06:46 PM

StarBelliedBoy said:

I've lived in Philly all my life, and there has never, ever been what I would call a decent radio station.



wait, by broadcast, did you mean internet radio too? thats what i was refering to... and yes, philly radio is bad. not even the college radio is that good.

scylis

scylis

Anchorage, AK
November 2004

MAY 02, 2007 06:50 PM

ugh. we used to have a great radio station here in Anchorage, mainly because a huge chunk of people got pissed at and quit their jobs at a Clear Channel station because they hated CC and the static playlist that you could tell the time by and pirated one of their own.

yes, i do mean pirated. pretty much literally.

87.7 is a bandwidth that's not technically FM, so it's not governed by standard radio rules. not all radios can pick it up, even. it's not technically radio. it's a video bandwidth. and in a small swath of No Man's Land. so these disenchanted ex-Clear Channel took it for their own, with a teeny-tiny transmitter, and played whatever the fuck they wanted to play. indie, punk, REAL alternative, rock (the kind not force-fed by other stations), metal, whatever. they played it all, and they played the real thing, not radio-edit BS (i heard the full version of Closer once, for fuck's sake). The End, they called it. 87.7 The End, KZND. even had a video camera set up so you could watch them AND listen to them on the tv.

it was awesome.

my particular favorite time, though, was the noon hour, because it was Rebirth of the Retro. classic punk and choice selections from the fathers of metal.

but then they got a new transmitter and grabbed a legit bandwidth, and then the suck started. now i can't drive ten minutes without hearing a Chilli Pepper song. or any of the other shit music that normal stations play.

puke

back to cds in the car for me. damnit.

blackeyed

malkav11

malkav11

Saint Paul, MN
July 2003

MAY 02, 2007 07:09 PM

My local public radio outfit is currently operating a *very* eclectic station which is pretty decent (which surprises me, as I've traditionally associated public radio with classical and news almost exclusively. Not really things I generally bother to listen to.). I swear the selection is entirely DJ-dictated as I don't think I've ever heard them play the same thing twice...though granted I've mostly listened in other people's cars, so not that often.

But apart from them local radio is a wasteland, and satellite doesn't look like it's much better and costs besides. So Internet radio is my lifeline when I want something that's not in my extensive CD collection. I really hope this doesn't go through. Enough so that I actually bothered to use a handy link to e-mail my congresspeople. Even personalized the form letter. (I know, it's not much, but it's more active than I usually am about these things.)

Here's the link. It's from an e-mail Pandora sent out to their users.

LuminousDharma

LuminousDharma

Tracy, CA
November 2005

MAY 03, 2007 01:23 AM

Damn the man, save the Empire!!!

swedrock

swedrock

Louisville, KY
October 2005

MAY 03, 2007 10:53 AM

A big congrats on the PAX keynote. You are both an actor and a writer. Keep working on the writing, you have many talents in writing. One of your many fans.

Artsitis

Artsitis

Vancouver, BC
December 2004

MAY 03, 2007 10:54 AM

StarBelliedBoy said:
Why do you need to listen to broadcast anything? Find your own dang music. If you really give a shit about listening to good music, put forth the effort and read message boards and what have you, and buy albums or download mp3s and put them in whatever media player you might use. BOOM, the best radio station you've ever heard.



Technically true, but the kicker is this:

If you live by the MP3 player, how do you discover new music that you like? There are tens of thousands of bands out there that you love, or would if you'd ever heard them - and net radio is an excellent vehicle to get them heard by the people who (would) love them...

Sacrificial_Lamb

Sacrificial_Lamb

New Zealand
November 2005

MAY 04, 2007 02:01 AM

I never liked radio internet or otherwise so to me this is just another thing RIAA dose that I can hate them for but dose not effect me. unlike a lot of people I still by my music on old fashion CDs then I rip it for my (not an ipod) mp3 player. And I get the nice people at the music store to recommend CD's or I'll just start systematically taking all the CD's up to listen to till they kick me out or I get board, nerve done that but I might net time I go now

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