BookExpo America is this weekend in Washington D.C.. It is one of the largest conventions of publisher, booksellers, authors, and everything literary in the world (the largest being the Frankfurt Book Fair).
Typically, there are two avenues of publishing: going through a publisher/distributor and self-publishing. A publisher, large or small, pays for all aspects of the printing and pays a certain percentage of the books cover price to a distributor. The distributor like Consortium (Feral House, publisher of the SuicideGirls book, is a member) will deal with the large booksellers and act as a go-between for the Book Clubs, wholesalers, etc., all of which want a slice of the pie. In the end, the publisher gets about 16% of the cover price, and splits that with the author.
Self-publishers, as the name implies, usually publish their own book, handle distribution themselves, front all of the money, and sell books to smaller bookstores directly. They rarely, if ever, make it and are looked at with mild amusement and distrust by the publishing community at large. The publishing mechanism is a huge beast of a bureaucracy, and BookExpo America is the place where the beast goes to feed, fuck, and leave satiated and pregnant.
This model rarely changes, but one competing model aims to apply techno-style venture capitalism with publishing. The Literary Ventures Fund, who will be attending the BEA, finds an author, supports the publishing of the book along with a publisher, and splits the profits of book's sales.
"Publishing is a ridiculous model and we're trying to fix it," says the fund's executive director, Jeffrey Lependorf. "Not that we think we can single-handedly change the way all publishing works." [
]
Appalled [with the publishing world, [venture capitalist Jim Bildner] began talking about starting an independent publishing company that would treat writers differently. A little research convinced him that the world had too many struggling independents already. He'd be better off investing in individual projects, he decided, catalyzing literary efforts without replicating the infrastructure that was already in place.
The goal would be to "help more things faster, with lower dollars." But the venture-capital model was important to him for another reason as well. If the fund worked, it would be "sustainable." Not every investment would pay off, but enough would so that its pool of capital would replenish itself -- and LVF wouldn't have to deal with "donor fatigue."
This model affords one thing that large and small publishers rarely have time and money for: marketing the book after its initial release. The venture capitalists can push a book through initial funding long after the publisher has gone on to something else.
Comments
MuteEnt
Brighton, MA
April 2006
MAY 18, 2006 10:31 PM
curtisology
USA
April 2006
MAY 18, 2006 11:51 PM
sinkorswim
I'm lost
February 2006
MAY 19, 2006 08:14 AM
Nokturn
United Kingdom
April 2006
MAY 19, 2006 08:33 AM
Christopher
Portland, OR
November 2002
MAY 19, 2006 08:54 AM