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jake_lex

jake_lex

Lexington, KY
February 2003

OCT 24, 2005 11:45 AM

In a new ad campaign, McDonald's will attempt to inform its customers that its burgers, for example, are actually made out of beef, and you might not get poisoned from one of their burgers.

McDonald's on Monday will kick off a two-day media event to tout the quality of its food and combat critics who say its burgers and fries are unhealthy.

New print ads tout McDonald's "top quality USDA eggs" and "high-quality chicken", and the company already has a Balanced Lifestyles initiative to promote physical activity.

The company recognizes it is often criticized.

"Because we are the biggest and the best, some people like to take shots at us," J.C. Gonzalez-Mendez, the head of McDonald's U.S. supply chain, said in an interview.

High-profile attacks on McDonald's in recent years, such as the 2004 film, "Super Size Me," have accused the company of contributing to the United States' obesity problems with products like the Big Mac, whose 30 grams of fat are equal to about half the government's recommended daily amount.

One of the myths Gonzalez-Mendez said the new campaign aims to eradicate is the perception that McDonald's burgers are filled with additives and other non-beef ingredients.

To combat that assertion, the company invited Reuters to tour the Lopez Foods Inc. meat processing plant, where 2,000-pound containers of beef are fed into gigantic metal grinders before being pressed into patties, frozen and finally stacked into cardboard boxes.

Tests for bacteria like E.coli that cause food-borne illnesses are conducted before the meat is allowed to be unloaded at the plant, Lopez executives said. Further tests are also conducted at Lopez's own laboratory.



My feeling about this is that if McDonald's feels that they really have to go out of their way to assure customers that their food meets the most basic standards for safety, they're fucked. I'd personally like to see them replace the greaseball burgers and shitty, oil-soaked fries with nutritious, fresh food. Maybe if they did that, a lot of concerns people have about them would vanish.

Idjit

Idjit

HOPEFUL

I'm lost

OCT 24, 2005 01:05 PM

jake_lex said:
I'd personally like to see them replace the greaseball burgers and shitty, oil-soaked fries with nutritious, fresh food. Maybe if they did that, a lot of concerns people have about them would vanish.



Yes, the concerns would vanish - along with their customers.

Thistle

Thistle

SUICIDEGIRL

California, USA

OCT 24, 2005 01:06 PM

Actually I'd imagine that the meat at McDonalds is probably safer than the meat in the grocery store. They have the market power to demand e.coli testing at meatpacking plants.

alpha_hazard

alpha_hazard

Fort Collins, CO
April 2004

OCT 24, 2005 01:08 PM

maybe they are trying to set an industry standard of quality assurance? surreal

Cigarette

Cigarette

Cleveland, OH
April 2004

OCT 24, 2005 01:09 PM

Fuckin' McDonalds, making this country fat, what with them force-feeding Americans unhealthy food. Those poor, poor people who have no choice but to eat crap.

Trucker_Fiction

Trucker_Fiction

Normal, IL
December 2003

OCT 24, 2005 01:19 PM

Thistle said:
Actually I'd imagine that the meat at McDonalds is probably safer than the meat in the grocery store. They have the market power to demand e.coli testing at meatpacking plants.



excellent point. mc Ds controls such a huge stake in the american meat-packing industry that they can basically call all of the shots. mc Ds is also the nations second largest purchaser of chicken. ConAgra (the company that supplies mc Ds with its hamburgers) is 100% dependant on mc Ds purchasing their beef.

walkswithbears

walkswithbears

United Kingdom
March 2003

OCT 24, 2005 01:19 PM

No partisan seminar is going to alter the fact that the food tastes like roadkill and wet cardboard.

gut666

gut666

Moreno Valley, CA
April 2005

OCT 24, 2005 01:19 PM

i remember that urban legend when i was a kid the burgers were made from worms . haha

MrDaft

MrDaft

Vancouver, BC
January 2005

OCT 24, 2005 01:21 PM

Clov said:
Fuckin' McDonalds, making this country fat, what with them force-feeding Americans unhealthy food. Those poor, poor people who have no choice but to eat crap.



umm I disagree

Mcdonald's has actual half decent stuff in the meat. I worked there, I also know exactly what parts go into the hamburgers (mind you i would never eat this stuff normally, but ground up..mmmmmmm)

It is americans that have made americans fat. It is the choices that americans have made as a whole that have led down that path.

Eating a big mac with all the sauce that is on it...will make you fat. Cut out the sauce and you are down to a regular ground beef burger with lettuce, onions and pickles...do you really need those 4 ounces of pure greasy sauce? The same sauce that you easily could do "without sauce" and make it a grill order?

It is the choices that have been made by a society that has done it.

saritalr

saritalr

Mexico
December 2003

OCT 24, 2005 01:21 PM

hmm i wonder what kind of meat they serve in the mcdonald's down the street from me here in italy? usda i'm sure!

Cigarette

Cigarette

Cleveland, OH
April 2004

OCT 24, 2005 01:30 PM

MrDaft said:

Clov said:
Fuckin' McDonalds, making this country fat, what with them force-feeding Americans unhealthy food. Those poor, poor people who have no choice but to eat crap.



umm I disagree

Mcdonald's has actual half decent stuff in the meat. I worked there, I also know exactly what parts go into the hamburgers (mind you i would never eat this stuff normally, but ground up..mmmmmmm)

It is americans that have made americans fat. It is the choices that americans have made as a whole that have led down that path.

Eating a big mac with all the sauce that is on it...will make you fat. Cut out the sauce and you are down to a regular ground beef burger with lettuce, onions and pickles...do you really need those 4 ounces of pure greasy sauce? The same sauce that you easily could do "without sauce" and make it a grill order?

It is the choices that have been made by a society that has done it.


umm that was my point

I was being sarcastic. Notice the part about "force-feeding"? That should've been your first tipoff. wink

thrashead

thrashead

Los Angeles, CA
October 2004

OCT 24, 2005 01:39 PM

I haven't eaten there in literary over 10 years. I still think everything about the place is disgusting. They're even trying cater to vegetarians now with that stupid McVeggie crap. puke No Thanks! Most fast food is pretty gross when it comes down to it. whatever

thestral

thestral

Manassas, VA
August 2005

OCT 24, 2005 01:55 PM

Yeah. This stuff kind of makes me laugh. Sure, McDonalds food isn't made from disgusting this or bacterial that but so what? That just means that people are still getting fat as fuck off their "high-quality" food. What the fuck is this notion that "high-quality" means "won't turn you into a blimp"?

But yeah, I totally agree that it isn't McDonalds turning americans into fat fucks. It's americans turning americans into fat fucks. We let our kids watch TV for 70 hours a week and then have the nerve to say, "Why are you brainwashing our kids, stop brainwashing our kids!" Stop sitting your fat fuck children infront of the TV. Kick their asses out the house and tell them not to come back till it's dark outside. And when they come back, feed them, make them do their homework, and tell them they can either go to bed or read. That's it.

Oh, and don't give them an allowance. That'll keep them from buying bad shit at fast food resteraunts when they don't like mom's meatloaf.

Jeez, I'm gonna be an evil hypocritical parent. I look forward to it.

Quirky

Quirky

Birmingham, AL
October 2005

OCT 24, 2005 02:00 PM

Wtf, man.
Whattaburger is the originator of this ad campaign.

Somnia

somnia

Victoria, BC
October 2005

OCT 24, 2005 02:09 PM

Give MrDaft a break, sarcasm is easily lost in typed words.

And I've actually heard your exact argument used for real. "The poor people can't afford to eat anywhere else"

I say pffff to that. A package of ramen noodles costs 49cents. Last time I checked thats less than any McD's value meal.

Plus, I'm poor and I can't afford to eat out very often, even fast food. 17$ for a meal for two is too damn expensive.

[Edited on Oct 24, 2005 2:13PM]

Somnia

somnia

Victoria, BC
October 2005

OCT 24, 2005 02:10 PM

mad double post! mad

[Edited on Oct 24, 2005 2:11PM]

CrazyWhiteGirl

CrazyWhiteGirl

Austin, TX
December 2004

OCT 24, 2005 02:11 PM

I like McDonalds. I've never/will never eat their "beef" but I like their "chicken" and "fries". And I'm fat. I can afford it yo. ARRR!!! kiss

Rested

Rested

Houston, TX
June 2004

OCT 24, 2005 02:12 PM

I like McD's fries...and their egg mcmuffins. But the rest of that shit is shitty. I mean I dont care if its greasy or unhealthy. It taste like shit. I mean atleast whataburger's crap tastes like a burger! biggrin

CrazyWhiteGirl

CrazyWhiteGirl

Austin, TX
December 2004

OCT 24, 2005 02:15 PM

Mmmmm egg McMuffins! I love those too. I dig their breakfast but I rarely wake up before noon. Unless I stay up til 7AM I cannot indulge in the fattness.

I only eat burgers from real restaurants, or Fuddruckers love Mmmm liquid cheeeeeese.

ChinezePanda

ChinezePanda

New York, NY
October 2005

OCT 24, 2005 02:21 PM

Why does some place need to use that much greese and oil? Why must it be so unhealthy.

Why after I eat it at work must I feel hot as hell, groggy, and feel like my arteries are about to explode.

Why cant they make it just... healthier... It isnt that hard. I meen christ.

And could the employ someone who actually looks happy, and not about to kill me.

Nothing says Hiya how you doin when the same cashier made your burger without gloves and YOU KNOW they have been handling cash.

Especially in NEW YORK.

I have actually encountered this and refused to give them a dime after they tried to hand me my food and have me pay for it. Simply walked out the door.... called the FDA hotline and the inspector in that region... next day I know... 21st and 6th was closed for about 3 days.

_DictionaryGirl_

_DictionaryGirl_

NEWSWIRE

San Diego, CA

OCT 24, 2005 02:38 PM

I ate a McGriddle meal last week and it was like heaven on a bun. I have the utmost confidence in its nutritional value. Maple syrup and sausage is good for you, right?

CrazyWhiteGirl

CrazyWhiteGirl

Austin, TX
December 2004

OCT 24, 2005 02:39 PM

_DictionaryGirl_ said:
I ate a McGriddle meal last week and it was like heaven on a bun. I have the utmost confidence in its nutritional value. Maple syrup and sausage is good for you, right?



I had one of those once and it was indeed heaven. It's only 3948769 calories. Worth every one wink I decided to only eat one in my lifetime though. The memories will last me forever.

Cigarette

Cigarette

Cleveland, OH
April 2004

OCT 24, 2005 02:40 PM

Why after I eat it at work must I feel hot as hell, groggy, and feel like my arteries are about to explode.



Why must you eat it in the first place?

Liante

Liante

SUICIDEGIRL

Kiribati

OCT 24, 2005 02:52 PM

somnia said:
I say pffff to that. A package of ramen noodles costs 49cents. Last time I checked thats less than any McD's value meal.



Since I don't really want to type out 15 pages breaking down most of the arguments in this thread, and I'm pretty sure nobody wants to read it, I'll confine myself to this one point.

While the point I think you were trying to make ("it's possible to eat healthier and nearly-as-convenient food for less money") is true, ramen noodles aren't a good example. They're about as fat-laden and nutritionally empty as the worst offenders on the McDonald's menu. Depending on the brand, the trans fat load may actually make them worse for you.

Hooraydiation

Hooraydiation

Boston, MA
October 2005

OCT 24, 2005 03:00 PM

Is McDonald's really in danger of losing customers over health issues? I mean really?

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