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Subrosa

Subrosa

San Francisco, CA
July 2004

JUN 05, 2007 09:19 PM



We all thought that the Internet would revolutionize the smut business. Bringing democracy to porn! What could go wrong? We were right about the revolution, but it turns out that all things may not be roses and chocolates in the skin flick business.

The online availability of free or low-cost photos and videos has begun to take a fierce toll on sales of X-rated DVDs. Inexpensive digital technology has paved the way for aspiring amateur pornographers, who are flooding the market, while everyone in the industry is giving away more material to lure paying customers.

And unlike consumers looking for music and other media, viewers of pornography do not seem to mind giving up brand-name producers and performers for anonymous ones, or a well-lighted movie set for a ratty couch at an amateur videographer’s house.

After years of essentially steady increases, sales and rentals of pornographic videos were $3.62 billion in 2006, down from $4.28 billion in 2005, according to estimates by AVN, an industry trade publication. If the situation does not change, the overall $13 billion sex-related entertainment market may shrink this year, said Paul Fishbein, president of AVN Media Network, the magazine’s publisher. The industry’s online revenue is substantial but is not growing quickly enough to make up for the drop in video income.


Look, I’m not one for alarmism or anything, but if the porn industry is really gravely threatened by the availability of free pr0n on the net, then maybe we should just shut this whole world wide web thing down and cut our losses. Sure, it may be difficult to adjust initially, but desperate times call for desperate measures. Most importantly, we’ve got to keep our priorities straight.

To give you an idea of how bad things were for the porn business this year, take a look at this handy graph printed by the New York Times.

Jeepers! That’s a heck of a decline right there. So what’s driving this drop off in revenues?

“People are making movies in their houses and dragging and dropping them” onto free Web sites, said Harvey Kaplan, a former maker of pornographic movies and now chief executive of GoGoBill.com, which processes payments for pornographic Web sites. “It’s killing the marketplace.”

It is an unusual twist on the Internet-transforms-industry story. The Internet quickly presented a challenge to some businesses, like recorded music and newspapers. But initially, the digital age led to a kind of mainstreaming of pornography by providing easy and anonymous access online.

The spread of high-speed Internet access promised even further growth. Instead, faster connections have simply allowed people to download free movies more quickly, and allowed amateur moviemakers to upload their creations easily.

Perhaps counterintuitively, the market continues to be flooded with new video releases, both online and on disc. Mr. Fishbein said that this year he expected to see more than 1,000 X-rated DVDs a month produced for retail sale, a figure driven in part by the new spate of low-budget filmmakers.


It’s basically an issue of supply outpacing demand combined with an industry that is struggling to provide the content that will bring them maximum return on investment. In an era where you can download free mpegs of your next-door-neighbor’s bedroom activities for free, it’s hard to justify spending money on things like “sets” and “plots” and “big name actresses.” Nevertheless, some producers keep trying to provide just that.

A similar tactic is planned by Sean Logan, chief of Nectar Entertainment, which has made movies like “Exxxtasy Island.” Business is down 25 percent in the last year, Mr. Logan said, and, because his movies cost $50,000 to $80,000 to make, he cannot afford to compete with some DVD competitors who are dropping their prices as low as a few dollars a film to maintain their volume of sales.

But Mr. Logan said he could improve his packaging for retail shelves. He has begun adding a sleeve around his box covers that includes a foil logo and metallic sheen to bring out the images, as was done on “Brazilian Island Trilogy.”

He said he was sticking to his plan to shoot his movies in exotic locations like Brazil or simulating them with elaborate sets. For the movie Mystified, Nectar built an elaborate set that included a waterfall in a warehouse in Canoga Park, Calif. It is not your everyday backdrop for hard-core sex, Mr. Logan noted: “It looks like Lord of the Rings. ”


Well that’s nice and all, but I’d much prefer watching my next-door-neighbor fuck to watching Frodo get his dick wet.

Thus, the quandary: I believe I speak for everyone when I say we’d all like as much porn around as humanly possible. Too much porn is killing the profitability of the industry. The internet is giving us too much porn.

There is only one solution: Shut it down. For the good of the porn. It’s the only way.

CherryCoke

CherryCoke

Derry, NH
May 2007

JUN 06, 2007 06:09 AM

As much as I love porn, I think I may love the internet more.

Quirky

Quirky

Birmingham, AL
October 2005

JUN 06, 2007 06:12 AM

No. Costly porn has had its day. The market calls for free or nearly free pr0n.

Rapidshit it, yo.

brett54

brett54

Australia
November 2004

JUN 06, 2007 06:31 AM

So what happens to the music industry?

It will be interesting to see if it is comparable to the porn.

SouGei

SouGei

Blackwood, NJ
January 2007

JUN 06, 2007 06:39 AM

Packaging is total waste for porn. I still order DVDs online sometimes. (For the actresses believe it or not, not the fancy sets btw.) But I throw out the package. What, I'm gonna proudly display it? I'm surprised retail porn stores still exist in any number.

RudieCantFail

RudieCantFail

Baton Rouge, LA
January 2006

JUN 06, 2007 06:45 AM

i has pr0n biggrin

Oh noes! they steels mah pr0n! mad

I miss mah pr0n frown

testykitten

testykitten

Andorra
February 2005

JUN 06, 2007 06:46 AM

it's just bringing the day closer when i can shake my cane and say....

"we used to have to take the santa monica blue bus 3 miles to the pussycat and watch porn in a theater...with strangers!" tongue

silverado

silverado

Austin, TX
December 2005

JUN 06, 2007 06:54 AM

i was unaware of all the free sites that offer videos of my neighbor. she is sort of old anyway. is the author exaggerating when he/she talks about the gratuitous porn available for free on the net?

DeadBilly

DeadBilly

Burnt Cabins, PA
February 2004

JUN 06, 2007 07:02 AM

silverado said:
i was unaware of all the free sites that offer videos of my neighbor. she is sort of old anyway. is the author exaggerating when he/she talks about the gratuitous porn available for free on the net?



There are gigs and gigs of it on usenet and bittorent, which are both part of the internet.

2crazypeople

2crazypeople

I'm lost
May 2007

JUN 06, 2007 07:03 AM

brett54 said:
So what happens to the music industry?

It will be interesting to see if it is comparable to the porn.



Of course they're comparable. Except in the music industry, it's the consumers who pay for crap like Nickleback CD's that are getting fucked.

Moderncutthroat

Moderncutthroat

Philadelphia, PA
May 2006

JUN 06, 2007 07:16 AM

I think music and the pr0n are comparable. I can buy an album on iTunes for $10 that has 15-20 tracks on it, but if I buy the same thing from a store I'm liable to pay atleast $1 per track or more. It makes more sense to me to get the tracks online and burn a cd for the car unless you have one of those things where you hook up you rmp3player to the car, then... no need to burn.

Likewise, If I can buy a porn subscription for $30 a month and watch and download whatever I want, that is much better than paying $20 a DVD. Plus online sites always offer previews, whereas dvds are hit or miss. Plus, online gives a person anonymity, since there is this bizarre stigma that people who like porn are perverts. Just like with the music I can download the videos, and put them onto DVDs if I so desire, and watch them at a later date.

HellaEdgar

HellaEdgar

San Francisco, CA
May 2007

JUN 06, 2007 07:16 AM

I absolutely love that the New York Times made an infographic for this bot-button issue.

Trahern

Trahern

United Kingdom
March 2003

JUN 06, 2007 07:37 AM

The company I used to buy my porn from (online, in the later years) is now selling some stuff via download, in some cases per scene. I like that idea. There's been more than one movie I've bought for a particular girl or scene... the rest is just, er, fluff.

Yet, I haven't bought anything from them since my brief Viewers' Wives fixation. Might be the same reason I go for long stretches of not commenting on SG sets. In any case, I'd rather go back to ordering DVDs than lose World of Warcraft. tongue

adjunct

adjunct

Philadelphia, PA
July 2002

JUN 06, 2007 08:11 AM

It's a shame that porn studio execs don't look like baby sea otters, or maybe baby seals or prairie dogs, so we could really drum up the sympathy for them. Instead, they look like boring middle-aged dudes who developed a good business model in the late '90s and then more or less sat on their asses. Boo hoo.

ardour

ardour

Ottawa, ON
March 2006

JUN 06, 2007 08:33 AM

I think I speak for a lot of people when I say I never have really found any of these big budget porn videos very arrousing, not enough to pay for anyway.

Vestril

Vestril

Coronado, CA
February 2003

JUN 06, 2007 08:35 AM

You mean I might not have to watch a sea full of middle aged fat guys have sex with 30-something year old women who have been surgically enhanced trying to pass off as 18 year olds? Whatever shall I do! Maybe the "industry" should give quality erotica a try, hire genuinely attractive people and give passionate real-feeling pornography a try.

unfiltrator

unfiltrator

San Francisco, CA
April 2004

JUN 06, 2007 09:01 AM

Are you saying I don't have to pay $4 a month?

DhD_No_Pants

DhD_No_Pants

Katy, TX
May 2006

JUN 06, 2007 09:11 AM


publicAnemone said:
Are you saying I don't have to pay $4 a month?



Dude. There is so much good free porn out there. So much. A friend showed me the world that is free porn and it was good. Little sunbeams showered in and onto my computer like heavenly bukkake when I was taught The Way.




and I think I missed a point you were making. But I'm leaving my statement up, because heavenly bukkake is a good term and I want others to enjoy it. Carry on past my density.

geo35

geo35

Minneapolis, MN
January 2003

JUN 06, 2007 09:12 AM

Digital is squeezing out the people in the middle. There's tons of opportunity to make a little bread at the low end of the scale, and a little opportunity to make tons of bread at the top. I used to shoot 40 weddings a year and make costly albums for 30 of them. Now I shoot 20 weddings and make 5 albums, and they all want their high-res files from me so they can get their reprints at Walgreens. So like the guys in the music industry and elsewhere, my income has dropped through the floor because everyone now has ready access to digital technology.

So it goes.

DhD_No_Pants

DhD_No_Pants

Katy, TX
May 2006

JUN 06, 2007 09:14 AM

and then I replied instead of editing. sigh

Cassiel

Cassiel

Aurora, CO
September 2004

JUN 06, 2007 09:23 AM

it'd a "well-lit set"

and this is what is happening, i feel, in the mainstream movie industry...Joe Schmo, who thinks he's hot shit, with his Best Buy-bought cheapo video camera and his PowerBook, just uploads his crappy "film" to YouTube (the bane) and everyone flocks to him, and it shouldn't be that way

Ravnos

ravnos

Edmonton, AB
OLD SKOOL

JUN 06, 2007 09:25 AM

Honestly, the big problem is probably the price of porn DVDs compared to what you're getting. I haven't been in a while, but the last time I went to any of the porn shops around here DVDs were between $40 and $50 each. I can get box sets of major television series for cheaper than that. And on top of that, so much of that porn is basically the same thing, guy fucks barely legal-appearing girl on a couch. That's worth $50? I don't think so. They're basically running into the same problem the record companies have ("$15 bucks and there's only 2 good songs?") and only now realising it.

RyleeStrange

RyleeStrange

Los Angeles, CA
February 2007

JUN 06, 2007 09:26 AM

Ron Jeremy's rich!! what more do you want from us, porn industry?!

Aaron_Lariviere

Aaron_Lariviere

Los Angeles, CA
May 2007

JUN 06, 2007 09:48 AM

For a while now I've been wondering how it is that there seems to be such an endless stream of porn produced (talking videos here), when I can't really picture people shelling out for it with all the free product available. I can remember as a young perv being thrilled to make another discovery of how to get free shit... back doors to websites (Punkpussy had about 10 back in the day), TGP sites, password sharing sites, and now there's the terrabytes of dvd rips up on rapidshare and a million other hosting sites. I can't picture the bigger budget studio porn lasting much longer, really, as I doubt that core fanbase will continue to support those kind of budgets when they can just download a rip for pennies.

mentalrage

mentalrage

United Kingdom
March 2006

JUN 06, 2007 10:38 AM

Aaron_Lariviere said:
For a while now I've been wondering how it is that there seems to be such an endless stream of porn produced (talking videos here), when I can't really picture people shelling out for it with all the free product available. I can remember as a young perv being thrilled to make another discovery of how to get free shit... back doors to websites (Punkpussy had about 10 back in the day), TGP sites, password sharing sites, and now there's the terrabytes of dvd rips up on rapidshare and a million other hosting sites. I can't picture the bigger budget studio porn lasting much longer, really, as I doubt that core fanbase will continue to support those kind of budgets when they can just download a rip for pennies.



I can only agree with that, I've always thought what's the point in spending a chunk of money on a bunch of DVDs when you can get the same thing for free on any number of free sites. Even if you haven't got the bandwidth to download movies you can still watch them on one of the many host sites, as porn becomes far more accessible people are going to want something a little more "out of the box" to keep their attention which explains the vast number of niche sites that are around but you can get the vast majority of that for free too if you look hard enough. Unlike music where people may buy a CD 'cause it's got artwork by a particular artist or has a bonus DVD with it or something else unique to the CD you can't really do that with porn 'cause at the end of the day pornstars don't really go on European tours.

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